Main Article Content
This study tackles the methods of how to upgrade and enhance the performance of those who are engaged in TV health programs by using different communication and technical means in order to attract the highest number of audience to them, conceive their implications and accept their contents to enforce them thereinafter in their daily life practices as such programs became recently a means used by advertising agencies to achieve their goals and targets.
Proceeding from this fact, we shall pose a number of questions which must be answered;
What are the health awareness policies adopted in TV health programs?
What is the nature of such policies?
How can the audience participate in such programs presented on Arab space channels screens?